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Carter began his BMW Group career at BMW South Africa where he was General Manager, Group Communications and Public Affairs, for the last 11 years. Prior to BMW, Richard, who is a lawyer by profession, held a number of diplomatic positions including postings in Washington and London as well as serving as Presidential Press Secretary to President F.W. de Klerk during the run-up to South Africa’s transition to full democracy in 1994.
"It is a privilege to have been appointed Director of Global Communications for Rolls-Royce Motor Cars, arguably the most prestigious motor car manufacturer in the world," said Carter. "These are very exciting times for the company and I am looking forward to the challenges that my new role will bring."
His predecessor, Graham Biggs, returned to BMW UK at the beginning of this year, as Corporate Communications Director.
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